Workshops - Details and Dates
Marketing for Small Business at the Mid-Anglian Enterprise Agency (MENTA)
Planning your marketing is an essential step for success in launching and growing any business. This one-day workshop helps you turn your bright idea into a product/service package which your customers can’t resist. You will develop a media strategy that gets a response but is also cost-effective. You will learn the secret of communications that grab attention and compel customers to roll up, sign up, call up or click “buy now”.
2009/10 Dates
Wednesday 2nd December
Wednesday 6th January
Wednesday 3rd February
Wednesday 10th March
9.30am to 4.30pm
To make a booking please call Sandra Nolan on 01284 760206 or visit www.menta.org.uk
Fishing for Customers at the Mid Anglian Enterprise Agency (MENTA)
Response Marketing Media are the key to successfully hooking in people and landing sales opportunities. We read 3 million words a week and see 3500 marketing messages every day but rarely do we respond to Passive Media such as TV, posters and display adverts.
This practical workshop will give you guidance and examples of how to create communication that do get a response. You will bullet proof and refine your Brand and Proposition and understand how to use printed media such as business cards, leaflets and brochures. You will also learn how to use words and images to create other effective sales and marketing tools. Understand how to hook people's attention and incentivise them to bite so you can reel them in as new and returning customers.
2009/10 Dates
Friday 13th November
Wednesday 9th December
Wednesday 13th January
Wednesday 10th February
Wednesday 17th March
9.30am to 4.30pm
To make a booking please call Sandra Nolan on 01284 760206 or visit www.menta.org.uk
Farming Your Customers at the Mid Anglian Enterprise Agency (MENTA)
Successfully building and managing a database of prospects and customers is essential to the annual cycle of any business so you can regularly harvest sales and cash. Discover easy and simple tools, using software and systems to develop a user friendly database and plan, manage and carry out effective marketing campaigns.
2009/10 Dates
Wednesday 25th November
Wednesday
16th December
Wednesday 27th January
Wednesday 24th February
Wednesday 31st March
9.30am to 4.30pm
To make a booking please call Sandra Nolan on 01284 760206 or visit www.menta.org.uk
Marketing2Women
There is an increasing awareness that men and women are “Equal but Different”. However very few brands, outside the traditional feminine products such as clothes and make-up, have marketing strategies that acknowledge this. This workshop gives you the latest information on the purchasing power of women in both business and consumer markets. It shows you how to create a product proposition, branding and communications to tap into this huge potential. Women don’t buy brands, they join them!
Dates to be advised. Please register your interest in the meantime.
To make an enquiry or booking complete the Enquiry Form
Marketing for Coaches and Therapists
Many of us are motivated to start a business by a genuine desire to help people achieve health, happiness and personal growth. A growing market such as Health and Wellbeing is a great opportunity for entrepreneurs like you, but there are many competitors. This workshop helps you develop a highly visible brand proposition and a strategy to find and attract profitable customers. This one-day workshop includes workbook materials and group exercises.
Dates to be advised. Please register your interest in the meantime.
To make an enquiry or booking complete the Enquiry Form
Aerodynamic Marketing
This is a one-day interactive workshop for growing small and medium sized businesses. Transform your bright idea into a must-have product/service package, bring your brand to life and plan your strategy for finding and keeping customers. Following a simple workbook method, you will create a marketing plan using knowledge from the case material provided. Group exercises and feedback help bulletproof and fine-tune your ideas. It’s serious stuff but it’s fun. It starts you off in the right direction and a follow up coaching call keeps you on track to success.
Dates to be advised. Please register your interest in the meantime.
To make an enquiry or booking complete the Enquiry Form